Affordability
One of the most pressing factors driving the digital divide is the affordability gap – we are working to make high-speed internet affordable to everyone.
A 2021 Pew Research study found that about a quarter of home broadband users (26%) worry a lot or some about paying their internet and cell phone bills over the next few months. We partner with trusted community organizations to promote federal programs, like the Affordable Connectivity Program (ACP), that help people afford monthly services and devices.
Partnership with LULAC
Connecting Latino households to affordable internet service
We partnered with the League of United Latin American Citizens (LULAC) to pilot high-touch, person-to-person ACP outreach events in churches, schools and local libraries through LULAC local councils across Illinois, Texas, Ohio, Wisconsin and Arkansas.
This initiative, recognized by FCC Chairwoman Jessica Rosenworcel as an important community-based program, prepared the 13 Latino-led councils and the national chapter to reach more than 380,350 people in the heartland with information about how to get federal discounts on internet service and devices.
See Our LULAC ACP ToolkitSummer 2021 EBB Campaign
Helping Eligible Households Connect with Affordable Internet at Home
Cost remains the biggest barrier to getting connected. During the pandemic, economic hardship made internet access even more challenging for many families at a time when it was also more necessary than ever.
We launched a targeted paid media campaign and coordinated community effort to reach families in Arkansas, Illinois, Ohio and Tennessee that qualify for the FCC’s Emergency Broadband Benefit discount. Click below to access a toolkit of printable and shareable Emergency Broadband Benefit awareness materials.
SEE THE EMERGENCY BROADBAND BENEFIT TOOLKIT Watch the Webinar on enrolling people for EBB